Posts Tagged ‘Ratchet’

Foundry Launch Party Recap

Wednesday, January 18th, 2012
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With the public introduction back in December, last night was our chance to celebrate Foundry Cycles. We were fortunate to be able to pull Jason (Foundry Brand Manager) and Rob (Foundry Sales Manager) away from the everyday routine for a night of talking about bikes over beer and nachos. It was a great opportunity for the local market to finally get to see the bikes up close and in person and meet just a few of the folks who have made it possible. In addition to the bikes, Whisky Parts Co. was kind enough to send along some new production handlebars, seat posts and forks for everyone to drool over. And Honey Stingers was gracious enough to send along waffles for the Jarod Toss.

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Foundry Launch Party

Monday, January 2nd, 2012
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WHAT: Foundry Cycles launch party
WHEN: Mon. Jan. 16th @ 6pm
WHERE: Tree Fort Bikes – 1866 Whittaker Rd. Ypsilanti, MI 48197
WHO: Foundry Cycles’ own Jason and Rob as well as the Tree Fort Staff

Unfamiliar with Foundry Cycles? They’re a new brand based around the concept that a bike is a tool and should be used as such. Here’s a link to a Foundry write up we did back in September.

Come join us for the Foundry launch party on Monday January 16th @ 6pm. It’s our chance to introduce our new partnership with Foundry Cycles as their exclusive online retailer. There will be free food and drink, music, and good conversation. Foundry Cycles will have one of each of their upcoming models on hand for you to take a look at. (more…)

Foundry Cycles Launch Party at The Angry Catfish Bike and Coffee Bar

Monday, December 5th, 2011

Foundry Launch at The Angry Catfish Bike & Coffee Bar Last week we headed over to Minnesota for the official Foundry Cycles Launch Party at The Angry Catfish Bicycle and Coffee Bar. This was the official consumer introduction for the brand. On hand was a selection of the offerings from Foundry for 2012.

Foundry Cycles is a new high end performance carbon brand that is geared towards the rider who is about the ride, and needs the proper tools to succeed. We had a great introduction of the brand at the Saddle Drive event back in July and again in September at Interbike. The event had a great turn out with a lot of interest in the brand. Look for some big news coming a little later this week. (more…)

Foundry Cycles – Interbike 2011

Thursday, September 22nd, 2011

tf-_mg_4838 Foundry Cycles was introduced at Saddle Drive earlier this year, but stepped into the Vegas spotlight for its big stage debut at Interbike. A high quality, high performance, non-pretentious brand for those of us who dimply ride and ride hard. Designed around an ideal, Foundry is for those looking to ride without waving a flag of European designer trends and neon monstrosities that roll through the Tour de France. With a mantra of “It’s a tool, not a trophy”, it’s easy to know you’re not going to get hype and bull. The names of the bikes are indicative of the character they bring to the table. Upon first glance, most people see a no logos, no decals that scream “here I am”, but simply something built for a purpose. (more…)